
Who Is Buying Jewelry in 2026, and Is Your Brand Keeping Up?
The jewelry market is restructuring around a new type of buyer. McKinsey and The Business of Fashion’s State of Fashion 2026 report identifies jewelry as the

The jewelry market is restructuring around a new type of buyer. McKinsey and The Business of Fashion’s State of Fashion 2026 report identifies jewelry as the

Gender neutral jewelry has become a commercial category with real purchase intent, a growing demographic behind it, and established players already staking their positions. For jewelry

Birthstone jewelry has one of the most reliable value propositions in the global jewelry market: it ties a product directly to a person’s identity, family, and emotional

There’s a sweet spot in the jewelry market that didn’t really have a name a decade ago. It sits above the cheap costume pieces and

The chain is never just a background detail. It affects how a piece drapes, how it feels against the skin, how much it costs to
The crystal jewelry market is growing fast. The global crystal jewelry market was valued at $35.2 billion in 2025 and is projected to reach $62.8 billion by 2034,

The stone setting style a brand chooses is not just a design decision. It shapes durability, retail price, customer experience, and return rates. Get it

Rhodium plated jewelry has moved from a specialty finishing option to a commercial expectation. Shoppers often associate that bright, almost liquid-mirror white surface with luxury.

A clasp is never JUST a clasp. It is the last thing a customer touches before they put on a piece, and the first thing they